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Directing health practice to serve health priorities

PATH Type® science offers a powerful solution to the health care demand and cost increases that are making your health plans unaffordable.

When you know what drives health behavior in the populations you serve you will deliver better products with higher profitability. PATH Type® offers a powerful insight into the healthcare consumer mind that brings the ability to increase profitability, member satisfaction, loyalty and advocacy. Find out how.
Health consumer and patient priorities are what drive attention, interest, choice, and shape experience. Your health care marketing outreach is only as effective as it speaks to health priorities. The ads that address multiple priorities in the right mix will get responded to first. PATH Type® is the health psychology advancement that unravels the complexity of consumer health priorities and reveals their powerful affect on health, health risk, disease, and demand for health care services.
Attract higher loyalty and advocacy
Address decreasing reimbursements
Decrease patient contribution to medical errors
Diagnose patient perceptions and predict satisfaction
Employee reaction to illness, injury or diease can be more important than the health issue itself when considering impacts on productivity, medical costs, presentism and absenteeism.

The PATH Type® focus is not so much on health conditions or risk factors but on the way an employee responds to them based on pre-existing patterns of thinking and behavior. PATH Type® can increase engagement and address employee health care demand without targeting health risks.
Individuals

PATH Type® adds new support to the mind/body relationship to health!

Your thinking and behavior around health is shaped by predictable unconscious patterns just beyond your awareness. These unconscious patterns formed early in your adult life and now determine whether you're on the road to a healthy life, or one plagued by health risks and disease. Find out more.
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